Arden Grange’s bold new look

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Finally, a dog food that’s easy to choose (and even easier to trust)

Let’s be honest - choosing dog food can feel impossibly complicated. Nearly seven in ten pet parents admit they struggle to decide what’s best for their dog*. Unclear labels, confusing claims, and endless options can turn a simple decision into a source of stress.

But it doesn’t have to be this way. Arden Grange, the trusted British brand with three decades of expertise in natural pet nutrition, has just unveiled its new pack designs - and it’s all about making life easier for you and healthier for your dog.

 

A bold new look, built around you

Arden Grange’s refreshed packaging across its Daily and Advanced nutrition ranges has been redesigned with one goal in mind: to help you make the right choice, faster. The new design makes it easier to identify the perfect food for your dog’s individual needs, while the inside remains exactly what  you’ve come to trust - high-quality, natural nutrition without compromise.

And here’s the best bit: every pack also features transparent labelling with clearly named ingredients. No vague terms. No hidden fillers. Just honest, recognisable ingredients you can feel good about.

 

Nutrition made simple - three clear tiers

For the first time, Arden Grange has organised its range into three clear tiers, each colour-coded and easy to navigate: Daily Nutrition - optimally balanced, natural recipes for everyday wellbeing and vitality Advanced Nutrition - gentle, tailored diets for dogs with specific needs, including the best-selling Sensitive range.

VetCare - Vet-approved, grain free, PARNUT-compliant formulas providing targeted support for dogs with diagnosed health conditions Each tier uses distinct colour palettes, icons, and background patterns, so whether you’re shopping in-store or online, you can find what you need in seconds.

 

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The same trusted quality you know and love

Since its founding Arden Grange has been crafting exceptional recipes that combine meticulously chosen natural ingredients with the latest advancements in nutritional science to find optimal nutrition for your pet so they can live their best life. This update doesn’t change what’s inside - it simply makes it easier for you to find the perfect food for your dog.

 

Where to find it

Look out for Arden Grange’s bold new packaging in pet shops, supermarket pet aisles, or shop online at ardengrange.com

Because when it comes to your dog’s health, you deserve clarity, quality, and confidence in every bowl.

 

*Source: PFMA Pet Food Report 2023 (Pet Food Manufacturers’ Association)